OUR APPROACH TO FASHION

Our Story

of women have trouble finding off-the-rack clothes that fit.

Our Story

Second to oil, the fashion industry is the largest polluter of our planet.

64% of clothing waste is due to poor fit.

WE BELIEVE TECHNOLOGY
IS THE ANSWER

We developed and use state-of-the-art technology, including: digital patterns, a proprietary fit algorithm, and pre-production alterations, to make finely tailored, personalized fitting garments on demand.

OUR SUSTAINABILITY FOCUS

We are thoughtful about fabric as a primary component of our garments, so we’ve curated a selection of luxe, European-milled fibers. All of the fabrics we source are 100% all-natural (like cotton, wool, and linen) which makes them renewable, recyclable, and biodegradable.